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Key roles for new director appointments at Bernicia

Bernicia has further strengthened its senior leadership team with the appointment of three new directors into key roles within the business.
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Highly experienced housing professional Kirstie Kelly joins Bernicia as the new Director of Housing Services, while Louise Tinkler and Jeff Boyd are promoted into the roles of Director of People Services and Director of Development respectively.

They will help drive forward Bernicia’s ambitious corporate strategy which commits the North East housing association to significant investment in service delivery, investment in existing homes and the development of at least 600 new homes over the next three years.

Kirstie has more than 20 years’ leadership experience at private, public and not-for-profit organisations across the North East.

“I am delighted to be joining Bernicia at such an exciting time, driving forward their ambitious corporate strategy until 2026 and allowing me the opportunity to be part of shaping their housing and communities agenda,” said Kirstie.

“I was attracted to Bernicia as an organisation due its positive reputation for strong governance and investment in service and communities which truly does make a difference to people’s lives.”

Louise is a highly experienced HR leader, with strategic and operational leadership experience over 20 years developing and delivering HR strategies and large-scale cultural change programmes to drive business transformation.

“I am thrilled to move into the Director of People Services role – Bernicia places people at the centre of all its strategies, ensuring we maintain customer focus through working together, respecting each other, being accountable for our actions and demonstrating integrity and leadership,” said Louise.

“The People Services team will continue to build upon the ‘Bernicia Way’ culture, strengthening our position as a dynamic, modern and forward-thinking employer, enabling us to retain, develop and attract talented people.”

Jeff, a member of the Royal Institution of Chartered Surveyors, began his career with Bernicia 16 years ago as a development manager.

“Bernicia has a strong reputation as a highly regarded housing developer and a major force for regeneration,” said Jeff.

“Our team will continue to build upon recent successes in the delivery of new homes, for both affordable rent and intermediate housing products, meeting a range of housing needs.”

Andrea Malcolm, Bernicia Executive Director of People, Homes and Communities, said: “Our appointments of Kirstie, Louise and Jeff add yet more strength to our senior leadership team and their experience and skills will play a key role in helping us deliver our £210m corporate strategy with all the benefits that brings for tenants and communities.”

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